Recommendation:
Very dry, dehydrated hair, which tangles easily or for use on beaches or pools.

Benefits:
Deep hydration and nutrition.
High detangling power.
Restoration of the hair fibre.
Sealed cuticles with high-impact shine.
Eliminates the roughness of the hair.
Stabilises hair pH.
Smooth hair effect.

HOW TO USE:
Spray the fluid through the wet hair and brush or let it dry naturally or blow-dry.

Recommendation:
Very dry, dehydrated hair, which tangles easily or for use on beaches or pools.

Benefits:
Deep hydration and nutrition.
High detangling power.
Restoration of the hair fibre.
Sealed cuticles with high-impact shine.
Eliminates the roughness of the hair.
Stabilises hair pH.
Smooth hair effect.

HOW TO USE:
1.⁠ In the sink and with damp hair, apply the Floractive Shampoo of your choice, gently massaging the scalp and combing the product through the entire length of the hair. Reapply the product if necessary.
2.⁠ Using a hairdryer or towel, dry the hair to approximately 50%.
3.⁠ Divide the hair into 4 parts.
4.⁠ Apply the Mask section by section along the entire length of the hair. Leave for 5 to 10 minutes and rinse.
5.⁠ Spray the fluid through the entire length of the hair and brush or let it dry naturally.

Suggestion: To keep hair hydrated and shiny, apply a few drops of your favourite Floractive Oils to the palms of your hands and distribute through the entire length and ends of the hair.

⁠Recommendation:
Hair without shine, that is rough, tangles easily or has undergone chemical or physical aggression.

Benefits:
Eliminates 100% of frizz.
Deep hydration and nutrition.
Restoration of hair fibre.
Sealed cuticles with high-impact shine.
Eliminates the roughness of the hairs.
Stabilises hair pH.
Fast and simple application process.

SHAMPOO 1L
Developed with a pH of 3.4 that neutralises the alkali residues left on the hair by chemical treatments, providing cleaning of the hair fibre without the need to open the cuticles. Rich in Bamboo Shoot Extract and Hydrolyzed Quinoa.

KERATIN 300ml – pH 5.0
Rich in Arginine, Bamboo Extract, Hydrolyzed Keratin, Hydrolyzed Quinoa, Serine and Valine that penetrates the intercellular layers providing shiny, soft and protected hair.

TOTAL BRUSHING 1L – pH 3.5
Its formulation was developed with the aim of providing the beauty professional with two features in a single product. Rich in Bamboo Extract, Hydrolyzed Quinoa, Flax Oil, Shea Butter and Silk Amino Acids, when applied as a hydration mask, it restores the hair fibre, replenishes mass and nutrients that are lost in chemical processes. Used as a Leave-in, it forms a thin protective layer that adheres to the hair and promotes shine, silkiness and softness.

HOW TO USE:
1.⁠ In the sink and with damp hair, apply the Shampoo (Step 1) gently massaging the scalp and combing the product through the entire length of the hair. Reapply the shampoo if necessary.
2.⁠ Using a hair dryer, dry to approximately 20%.
3.⁠ Divide the hair into 4 parts.
4.⁠ Apply Force Keratin (Step 2) section by section from the root, combing the product through the entire length of the hair. Leave for 5 to 10 minutes. Do not rinse.
5.⁠ Apply Total Brushing (Step 3) section by section, combing the product through the entire length of the hair. Leave for 5 to 10 minutes and rinse off only the excess.
6.⁠ Apply a small amount in the palm of the hands of the Total Brushing (Step 3) and spread along the entire length of the hair.
7.⁠ Using a hair dryer, completely dry and brush the hair using a ceramic thermal brush.
8.⁠ Do not wash your hair for at least 2 (two) days.

⁠Recommendation:
Hair without shine, that is rough, tangles easily or has undergone chemical or physical aggression.

Benefits:
Eliminates 100% of frizz.
Deep hydration and nutrition.
Restoration of hair fibre.
Sealed cuticles with high-impact shine.
Eliminates the roughness of the hairs.
Stabilises hair pH.
Fast and simple application process.

SHAMPOO 120ml
Developed with a pH of 3.4 that neutralises the alkali residues left on the hair by chemical treatments, providing cleaning of the hair fibre without the need to open the cuticles. Rich in Bamboo Shoot Extract and Hydrolyzed Quinoa.

KERATIN 300ml – pH 5.0
Rich in Arginine, Bamboo Extract, Hydrolyzed Keratin, Hydrolyzed Quinoa, Serine and Valine that penetrates the intercellular layers providing shiny, soft and protected hair.

TOTAL BRUSHING 1L – pH 3.5
Its formulation was developed with the aim of providing the beauty professional with two features in a single product. Rich in Bamboo Extract, Hydrolyzed Quinoa, Flax Oil, Shea Butter and Silk Amino Acids, when applied as a hydration mask, it restores the hair fibre, replenishes mass and nutrients that are lost in chemical processes. Used as a Leave-in, it forms a thin protective layer that adheres to the hair and promotes shine, silkiness and softness.

HOW TO USE:
1.⁠ In the sink and with damp hair, apply the Shampoo (Step 1) gently massaging the scalp and combing the product through the entire length of the hair. Reapply the shampoo if necessary.
2.⁠ Using a hair dryer, dry to approximately 20%.
3.⁠ Divide the hair into 4 parts.
4.⁠ Apply Force Keratin (Step 2) section by section from the root, combing the product through the entire length of the hair. Leave for 5 to 10 minutes. Do not rinse.
5.⁠ Apply Total Brushing (Step 3) section by section, combing the product through the entire length of the hair. Leave for 5 to 10 minutes and rinse off only the excess.
6.⁠ Apply a small amount in the palm of the hands of the Total Brushing (Step 3) and spread along the entire length of the hair.
7.⁠ Using a hair dryer, completely dry and brush the hair using a ceramic thermal brush.
8.⁠ Do not wash your hair for at least 2 (two) days.

⁠Recommendation:
Hair without shine, that is rough, tangles easily or has undergone chemical or physical aggression.

Benefits:
Eliminates 100% of frizz.
Deep hydration and nutrition.
Restoration of hair fibre.
Sealed cuticles with high-impact shine.
Eliminates the roughness of the hairs.
Stabilises hair pH.
Fast and simple application process.

SHAMPOO 1L
Developed with a pH of 3.4 that neutralises the alkali residues left on the hair by chemical treatments, providing cleaning of the hair fibre without the need to open the cuticles. Rich in Bamboo Shoot Extract and Hydrolyzed Quinoa.

KERATIN 300ml – pH 5.0
Rich in Arginine, Bamboo Extract, Hydrolyzed Keratin, Hydrolyzed Quinoa, Serine and Valine that penetrates the intercellular layers providing shiny, soft and protected hair.

TOTAL BRUSHING 1L – pH 3.5
Its formulation was developed with the aim of providing the beauty professional with two features in a single product. Rich in Bamboo Extract, Hydrolyzed Quinoa, Flax Oil, Shea Butter and Silk Amino Acids, when applied as a hydration mask, it restores the hair fibre, replenishes mass and nutrients that are lost in chemical processes. Used as a Leave-in, it forms a thin protective layer that adheres to the hair and promotes shine, silkiness and softness.

HOW TO USE:
1.⁠ In the sink and with damp hair, apply the Shampoo (Step 1) gently massaging the scalp and combing the product through the entire length of the hair. Reapply the shampoo if necessary.
2.⁠ Using a hair dryer, dry to approximately 20%.
3.⁠ Divide the hair into 4 parts.
4.⁠ Apply Force Keratin (Step 2) section by section from the root, combing the product through the entire length of the hair. Leave for 5 to 10 minutes. Do not rinse.
5.⁠ Apply Total Brushing (Step 3) section by section, combing the product through the entire length of the hair. Leave for 5 to 10 minutes and rinse off only the excess.
6.⁠ Apply a small amount in the palm of the hands of the Total Brushing (Step 3) and spread along the entire length of the hair.
7.⁠ Using a hair dryer, completely dry and brush the hair using a ceramic thermal brush.
8.⁠ Do not wash your hair for at least 2 (two) days.

Home Care mode of use
1. With damp hair, apply a small amount of Flora Vegan Shampoo, gently massaging the scalp, combing the product through the entire length of the hair and rinsing. Repeat the procedure if necessary.
2. Apply the 3 in 1 Flora Vegan along the entire length of the sections. Leave for 5 to 10 minutes and rinse.
3. Reapply a small amount of 3 in 1 Flora Vegan in the palm of your hands and spread throughout the hair. Finish as desired.
4. With the hair already dry, apply a few drops of Flora Vegan Coconut Oil in the palms of the hands and distribute over the mid-length and ends of the hair.

Recommendation:
Thick, dry, frizzy and curly blonde hair.

Benefits:
Intense and long-lasting straight hair.
Eliminates 100% of frizz.
Deep hydration and nutrition.
Restoration of the hair strands.
Sealed cuticles with high-impact shine.
Neutralises undesirable orange and yellow tones.
Simple and fast application process.
Fantastic results.

HOW TO USE:
1.⁠ Check if the hair is clean or if it needs to be washed to remove excess hair products.
2.⁠ Shake the bottle before each treatment.
3.⁠ Spray water through the hair making it slightly damp.
4.⁠ Divide into 4 sections.
5.⁠ Apply W Two Plex section by section from the root, avoiding direct contact with the scalp, and combing the product through the entire length of the sections.
6.⁠ Let it act for 40-60 minutes or as long as necessary according to the structure of the hair and the professional’s analysis.
7.⁠ Soon after, wet the hair but do not rinse completely.
8.⁠ Using a hair dryer, dry the hair completely, without brushing.
9.⁠ Heat the straightening iron at a temperature of 180C°- 190C° and flat iron in thin sections 15-25 times continuously without stopping the iron on the section, always observing any possible fading.
10.⁠ Wash the hair with the after-treatment kit (W.One shampoo and 3 in 1).

Benefits:
Intense and long-lasting smoothness.
Eliminates 100% of frizz.
Deep hydration and nutrition.
Reconstruction of the hair strand.
Sealed cuticles with high-impact shine.
Neutralises orange and yellow tones in blonde hair.
Fast and simple application process.
Fantastic results.

⁠Recommendation:
Customers who want not only to leave their hair straight but to neutralise the orange and yellow tones of blondes.

⁠(Step 1) Eco Reduxer Professional Shampoo
Technology that cleans without damaging and prepares the hair to receive any further treatment, bringing efficiency and enhancing the treatment.

⁠(Step 2) Fluid Eco Reduxer Professional
Enriched with Blackberry Extract, Alpha-Hydroxy Acids, Shea Butter and Silk Amino Acids that when combined with Organic Acids are able to restore hair mass, enhance hydration absorption and help to rebuild the hair fibre leaving hair smooth, shiny and frizz-free. It has nanoparticles of violet pigments that neutralise the orange and yellow tones of blondes and increase the shine in dark hair.

⁠(Step 3) Eco Reduxer Professional Mask
Enriched with Blackberry Extract + Alpha-Hydroxy Acids, Shea Butter and Silk Amino Acids, it rebuilds the hair fibre, restoring mass in the intercellular layers and deeply hydrating the hair strands, returning the lipid layer, providing softer, healthier, shiny and frizz-free hair. It has nanoparticles of violet pigments that neutralise the orange and yellow tones of blondes and increase the shine in dark hair.

Intense Smooth Treatment
1.⁠ In the sink and with damp hair, apply Step 1 – Eco Reduxer Professional Shampoo, gently massaging the scalp and combing the product through the entire length of the hair. Reapply the product if necessary.
2.⁠ Using a hair dryer, dry the hair to approximately 80%.
3.⁠ Divide the hair into 4 parts.
4.⁠ Apply Step 2 – Fluid Eco Reduxer Professional section by section from the root, avoiding direct contact with the scalp and combing the product through the entire length of the sections.
5.⁠ Let it act for 40-60 minutes, or as long as necessary according to the structure of the hair and the professional’s analysis.
6.⁠ Soon after, rinse the excess product from the hair.
7.⁠ Using a hair dryer, dry the hair completely without brushing.
8.⁠ Heat the straightening iron at a temperature that can vary from 190C° for blonde hair and 230C° for strong hair without colouring, also use the temperature according to the curl type, thickness and density. Apply the iron in thin sections 15 to 30 times.
9.⁠ Rinse the hair.
10.⁠ With damp hair, apply Step 3 – Eco Reduxer Professional Mask, covering section by section.
11.⁠ Let it act for 10 minutes.
12.⁠ Rinse and dry hair with a hairdryer.

Benefits:
Intense and long-lasting smoothness.
Eliminates 100% of frizz.
Deep hydration and nutrition.
Reconstruction of the hair strand.
Sealed cuticles with high-impact shine.
Neutralises orange and yellow tones in blonde hair.
Fast and simple application process.
Fantastic results.

⁠Recommendation:
Customers who want not only to leave their hair straight but to neutralise the orange and yellow tones of blondes.

⁠(Step 1) Eco Reduxer Professional Shampoo
Technology that cleans without damaging and prepares the hair to receive any further treatment, bringing efficiency and enhancing the treatment.

⁠(Step 2) Fluid Eco Reduxer Professional
Enriched with Blackberry Extract, Alpha-Hydroxy Acids, Shea Butter and Silk Amino Acids that when combined with Organic Acids are able to restore hair mass, enhance hydration absorption and help to rebuild the hair fibre leaving hair smooth, shiny and frizz-free. It has nanoparticles of violet pigments that neutralise the orange and yellow tones of blondes and increase the shine in dark hair.

⁠(Step 3) Eco Reduxer Professional Mask
Enriched with Blackberry Extract + Alpha-Hydroxy Acids, Shea Butter and Silk Amino Acids, it rebuilds the hair fibre, restoring mass in the intercellular layers and deeply hydrating the hair strands, returning the lipid layer, providing softer, healthier, shiny and frizz-free hair. It has nanoparticles of violet pigments that neutralise the orange and yellow tones of blondes and increase the shine in dark hair.

Intense Smooth Treatment
1.⁠ In the sink and with damp hair, apply Step 1 – Eco Reduxer Professional Shampoo, gently massaging the scalp and combing the product through the entire length of the hair. Reapply the product if necessary.
2.⁠ Using a hair dryer, dry the hair to approximately 80%.
3.⁠ Divide the hair into 4 parts.
4.⁠ Apply Step 2 – Fluid Eco Reduxer Professional section by section from the root, avoiding direct contact with the scalp and combing the product through the entire length of the sections.
5.⁠ Let it act for 40-60 minutes, or as long as necessary according to the structure of the hair and the professional’s analysis.
6.⁠ Soon after, rinse the excess product from the hair.
7.⁠ Using a hair dryer, dry the hair completely without brushing.
8.⁠ Heat the straightening iron at a temperature that can vary from 190C° for blonde hair and 230C° for strong hair without colouring, also use the temperature according to the curl type, thickness and density. Apply the iron in thin sections 15 to 30 times.
9.⁠ Rinse the hair.
10.⁠ With damp hair, apply Step 3 – Eco Reduxer Professional Mask, covering section by section.
11.⁠ Let it act for 10 minutes.
12.⁠ Rinse and dry hair with a hairdryer.

Benefits:
Intense and long-lasting smoothness.
Eliminates 100% of frizz.
Deep hydration and nutrition.
Reconstruction of the hair strand.
Sealed cuticles with high-impact shine.
Neutralises orange and yellow tones in blonde hair.
Fast and simple application process.
Fantastic results.

⁠Recommendation:
Customers who want not only to leave their hair straight but to neutralise the orange and yellow tones of blondes.

⁠(Step 1) Eco Reduxer Professional Shampoo
Technology that cleans without damaging and prepares the hair to receive any further treatment, bringing efficiency and enhancing the treatment.

⁠(Step 2) Fluid Eco Reduxer Professional
Enriched with Blackberry Extract, Alpha-Hydroxy Acids, Shea Butter and Silk Amino Acids that when combined with Organic Acids are able to restore hair mass, enhance hydration absorption and help to rebuild the hair fibre leaving hair smooth, shiny and frizz-free. It has nanoparticles of violet pigments that neutralise the orange and yellow tones of blondes and increase the shine in dark hair.

⁠(Step 3) Eco Reduxer Professional Mask
Enriched with Blackberry Extract + Alpha-Hydroxy Acids, Shea Butter and Silk Amino Acids, it rebuilds the hair fibre, restoring mass in the intercellular layers and deeply hydrating the hair strands, returning the lipid layer, providing softer, healthier, shiny and frizz-free hair. It has nanoparticles of violet pigments that neutralise the orange and yellow tones of blondes and increase the shine in dark hair.

Intense Smooth Treatment
1.⁠ In the sink and with damp hair, apply Step 1 – Eco Reduxer Professional Shampoo, gently massaging the scalp and combing the product through the entire length of the hair. Reapply the product if necessary.
2.⁠ Using a hair dryer, dry the hair to approximately 80%.
3.⁠ Divide the hair into 4 parts.
4.⁠ Apply Step 2 – Fluid Eco Reduxer Professional section by section from the root, avoiding direct contact with the scalp and combing the product through the entire length of the sections.
5.⁠ Let it act for 40-60 minutes, or as long as necessary according to the structure of the hair and the professional’s analysis.
6.⁠ Soon after, rinse the excess product from the hair.
7.⁠ Using a hair dryer, dry the hair completely without brushing.
8.⁠ Heat the straightening iron at a temperature that can vary from 190C° for blonde hair and 230C° for strong hair without colouring, also use the temperature according to the curl type, thickness and density. Apply the iron in thin sections 15 to 30 times.
9.⁠ Rinse the hair.
10.⁠ With damp hair, apply Step 3 – Eco Reduxer Professional Mask, covering section by section.
11.⁠ Let it act for 10 minutes.
12.⁠ Rinse and dry hair with a hairdryer.